Tourism Advocacy

Tourism is one of the leading industries in the county, an important source of tax revenues, and a key economic development tool. Its investments in attractions and amenities serve the traveling public, enhance the quality of life of area residents, and produce growth in other sectors of our economy.

Hundreds of companies in Lancaster County benefit from travel and tourism through their direct interaction with visitors at places like attractions, restaurants, shops, gas stations and lodging properties. But these benefits also ripple outward to businesses in the industry’s supply chain, such as farmers, printers, builders, cleaning suppliers, landscapers…the list goes on and on.

When people travel, they spend money, whether it’s a family vacation, bus trip or annual convention. This spending directly translates into sales for Lancaster County businesses, jobs for Lancaster County residents and crucial tax revenue for our county and local governments.

Central to the success of the area’s tourism industry is Discover Lancaster. We are the official destination marketing organization for Lancaster County, and the impact of our promotional outreach is demonstrated by the figures in the rest of this section.